ChatGPT ads for international advertisers

Yes. Grey Manager runs ChatGPT ads for international advertisers through its own United States entity, for $750 per month plus ad spend and a 2.5% service charge on spend; a business outside the eligible countries gets an eligible company formed for it, and the ads are approved and live within 14 days of booking.

On this page
  1. Who can buy ChatGPT ads today?
  2. How does it work from a country that is not listed?
  3. What do ChatGPT ads cost to run?
  4. Where do the ads show?
  5. What happens after booking?

Who can buy ChatGPT ads today?

OpenAI’s self-service Ads Manager is open to legal entities based in one of 56 listed countries, and the country set when the advertiser account is created cannot be changed later [1] [2]. If your country is not listed, creating an account only puts you on a notification list [1].

The list is not fixed. It grew from nine countries to 56 in about three weeks, and the current table with its read date is on the ChatGPT ads availability tracker [1]. Southeast Asia, most of Latin America, Sub-Saharan Africa, Pakistan, Bangladesh, Hong Kong and Taiwan are the large markets still missing, which is exactly where the businesses that ask us about ChatGPT ads are.

How does it work from a country that is not listed?

We form an eligible company for you and run the ChatGPT ads through it, alongside our own United States entity. Your business keeps the results, the ad account and the company.

Your situationWhat Grey Manager doesMonthly fee
Legal entity in one of the eligible countriesruns your ChatGPT ads in your own advertiser account$750 plus ad spend and 2.5% of spend
Business outside the eligible countriesforms an eligible company for you, then runs the ads$750 plus ad spend and 2.5% of spend; formation quoted on the call
Your country is added to the list latermoves the campaign to a plain managed accountthe same fee

The formation is quoted on the call because it depends on the country you choose and what you already hold. The routes an advertiser in an unlisted country can take, and why only one of them works today, are compared in ChatGPT ads from a country that is not listed.

What do ChatGPT ads cost to run?

OpenAI states no minimum spend for self-service, bills by impression or valid click through a relevance-weighted second-price auction, and recommends a starting maximum bid of $3 to $5 per click [3]. Your spend goes to OpenAI; our fee is the retainer plus 2.5% of spend.

That makes ChatGPT ads one of the cheaper placements to test. A campaign can open at a small daily budget, run against the questions your buyers actually type into ChatGPT, and scale only where the clicks convert. The automation writes and tests the ads, and the plan you approve names the countries targeted.

Where do the ads show?

Ads show to ChatGPT users on the Free and Go plans, bought through OpenAI’s Ads Manager with a maximum cost per click bid [3]. The ad sits under the AI answer, in the moment the user is asking the question your business answers.

Grey Manager’s automation writes and tests the ads, watches the cost per click and the conversions, and moves budget toward the questions that pay. Because the placement is new, there is less competition per question than on Google, and the advertisers who arrive first set the bar the later ones have to beat. The step by step account path is in how to advertise on ChatGPT.

What happens after booking?

You book a call, we read OpenAI’s rules against your business and countries, and you receive a written plan and proposal before anything is signed. The ads are approved and live within 14 days of the booking date.

If you also want Meta, Google, TikTok and X, the ads automation retainer runs those on the same systems, and search runs on the SEO and GEO retainer. The three prices sit together on pricing, the countries where ChatGPT ads run today are on the availability tracker, and the short answers on eligibility and spend are on the FAQ.

Sources: prices and the entity claim, the Grey Manager one-pager (approved 2026-09-22); eligibility, the 56 countries and the fixed country rule, the OpenAI Ads Manager availability page and account setup page (read 2026-09-21); auction, bids and plans, the OpenAI Ads in ChatGPT basics page (read 2026-09-21); the nine to 56 growth, keyword research round one, section zero.

What are ChatGPT ads?

Paid placements shown to ChatGPT users on the Free and Go plans, bought through OpenAI’s Ads Manager with a maximum cost per click bid. Source: OpenAI Help Center, Ads in ChatGPT, the basics, read 2026-09-21.

What we do not do

  • The retainer does not cover ad spend or ad account fees. Your spend goes to OpenAI; our fee is the retainer plus 2.5% of spend.
  • We do not promise that an advertiser account is never restricted or that OpenAI's review is fast; OpenAI says it cannot expedite reviews.

Sources

  1. OpenAI Help Center, Ads Manager availabilityAccessed
  2. OpenAI Help Center, Ads Manager account setupAccessed
  3. OpenAI Help Center, Ads in ChatGPT, the basicsAccessed

By Raze, Founder. Updated .

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